Denied Change to previous Logo

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Owl Hootingson

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Sep 19, 2021
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What does this suggestion change/add/remove:
[Change back to the previous logo with the bird]

Possible Positives of the suggestion (At least 2):
[it's a classic and recognisable logo that is good and draws peoples attention in.]

Possible Negatives of the suggestion:
[The people who made the new logo might be sad (sorry but its bad)]

Based on the Positives & Negatives, why should this suggestion be accepted:
[Because its a logo many aren't familiar with and might struggle to find CG severs due to the logo chage and the new logo is not appealing]
 
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CG Really did this
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Dec 25, 2020
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New logo is fine, although it very much so lacks branding. It's just a CN with some aesthetics layered, it's not particularly memorable.

The bird WAS the CG brand, it was recognisable instantly, it was the face of CG as a whole, it worked. If anything, a redesign with the bird would have been more appropriate, unless the intention here is to completely rebrand the CG Network into something that doesn't resemble what it used to be, which whilst is a natural progression into the realm of more serious-RP, I feel removing such an integral part of the brand will be less effective going forward.

The bird was as summary of CG's growth and success, it was an interesting and welcoming logo in the face of so many monotonous and boring gmod server logos. CG stood out, this new logo doesn't stand out as much.

Again, it's fine but nowhere near as effective as the bird.

Source: studying marketing and strategic branding, this is 101
 
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